"EFES & MOST START PATH" ENTREPRENEURSHIP PROGRAM IN THE FIELD OF CIRCULAR ECONOMY AND CARBON FOOTPRINT

EFES Kazakhstan, in partnership with the startup ecosystem of the MOST Business Incubator, launched an entrepreneurship program called "EFES & MOST Start Path" with a focus on the circular economy and carbon footprint.

The program involved individuals and teams even at the idea stage. The program consisted of a series of events, namely an incubation program, training and briefing for mentors and start-ups on the methodology of Youth Business International, a mentoring program, as well as a Demo Day.

The purpose of the program is to raise public awareness, increase the quantity and quality of proposed ideas, products and services, startups on the topic of environmental sustainability with a focus on the circular economy and carbon footprint in Kazakhstan.

The official launch of the program ended with the signing of a Memorandum of Cooperation between the Marketing Director of Efes Kazakhstan Zeynep Erkan Alp and Alim Khamitov, CEO of MOST Ventures, Managing Partner of MOST Holding.

We are sharing the results of the Final Invest Demo Day, where 8 finalists of the incubation and mentoring program "EFES&MOST Start Path Entrepreneurship Program" presented their startups before the investment committee.
 
Congratulations to the winners:
The 1st place was taken by the Neo Ecology team — a project for the restoration and purification of reservoirs in Almaty neo-ecology.net;
The 2nd place was taken by Plastic Hara Hura @plastic_harahura — production of furniture, interior items and useful products from recycled plastic;
The 3rd place was taken by URPAQ.ECO @urpaq.eco — production of eco-leather from coffee waste.

The audience awards were shared by the Neo Ecology and 4GM projects — conducting courses on microcloning of plants.
4GM receives a promo video from @efes_kazakhstan, and Neo Ecology receives an article on Business Digital.